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World Winter Sports (Beijing) Expo 2017 Promotions Held in Denmark

Release time:2017-04-18 10:34:01

From April 2 to April 7 2017, Beijing Olympic City Development Association (BODA) and International Data Group (IDG) promoted World Winter Sports (Beijing) Expo 2017 (WWSE 2017) at SportAccord Convention in Denmark. SportAccord Convention was held in Aarhus Denmark during April 2-7, where BODA and IDG displayed the highlights of WWSE 2017.



SportAccord Convention is the world’s premier and most exclusive annual event and controlled by SportAccord, Association of Summer Olympic International Federation (ASOIF), Association of International Olympic Winter Sports Federation (AIOWF), Association of IOC Recognised International Sports Federations (ARISF) and Alliance of Independent Recognised Members of Sport (AIMS). It is focused on driving positive change internationally and dedicated to engaging and connecting rights holders, organising committees, cities, press and media, businesses and other organisations involved in the development of sport.



During the visit, the BODA and IDG team had a profound communication with representatives of winter sports industry and experts, promoting and displaying the highlights of WWSE as well as China’s winter sports industry. As one of the European winter sports powers, Denmark has abundant snow and ice recourses, with skiing as a lifestyle to the local people. Danish experience in the winter sports industry and winter sports will provide valuable experience for the popularization of winter sports in China, the promotion of China's winter sports industry, and the preparation for WWSE 2017.


WWSE 2017 is expected to attract more than 400 brands, 9000 distributors, 500+ media and 120,000+ visitors. The exhibition will be divided into six display sections. WWSE Conference will be comprised of one main conference and ten parallel forums, and a number of relevant supporting activities will also be held. By then, worldwide professionals in winter sports will gather together at WWSE, helping winter sports to develop. During the phase of preparation, BODA and IDG will apply the experiences learned during this visit, conduct targeted introduction of professional international organizations and brand enterprises, and improve WWSE 2017.



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